University of Leeds

Posted on Jul 6, 2017

The World100 Representative

Karen Innis - Director of Marketing Services

Karen is a marketing professional with over 30 years experience, with 20+ years in higher education and 15 years at a senior level.

Karen is responsible for marketing strategy and planning at the University of Leeds. She leads and manages the marketing team (c80 members) with responsibility for student recruitment marketing and marketing of research and innovation. Within student recruitment this includes a key role in pricing and portfolio development. 

She is the website development lead, as well as the lead on the marketing elements of the development of an institution-wide CRM. Karen is also responsible for the market analysis and insight team which undertakes a broad range of projects across the total student journey and including understanding buyer behaviour, research for new course development and refinement of the portfolio, evaluation of marketing campaigns, events and activities.

 

Key Facts about University of Leeds

 

Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload

 

Research Member since 2017

 

Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload

 

33,221 students from 151 countries globally

 

Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload

 

Over 9,000 postgraduate students

 

Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload

 

7,861 staff members, the third highest employer in Leeds

 

Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload
Drop files to upload

About the University of Leeds

The University of Leeds (UoL), established in 1904, is one of the largest higher education institutions in the UK, and are renowned globally for the quality of their teaching and research.

International Partnerships

Leeds has 70 partnerships with universities around the world, including many top-ranking institutions. Connections with countries including Australia, Canada, Denmark, France, Israel Netherlands, Sweden and the US result in its high level of research quality and allows for students to study abroad in partnered universities through placement years.

Leeds is also in connection with WUN, the Worldwide Universities Network, which compromises 21 research-intensive institutions spanning five continents.

The University of Leeds have launched a joint with Southwest Jiatong University (SWJTU) to deliver world-class teaching and research. The SWJTU-Leeds Joint School, based in Chengdu, China, offers a unique UK-Chinese engineering curriculum and is the first overseas school to be set up by the University of Leeds. 

Notable Research Areas

The University of Leeds are a top 10 university for research power in the UK according to the 2014 Research Excellence Framework (REF).

A member of The Russell Group, a research-intensive collective of 24 leading UK universities committed to research excellence.

Leeds were ranked the UK top university for the environmental impact of our research according to Times Higher Education.