National University of Singapore

Dedicated to quality education, influential research, and visionary enterprise, in service of country and society

W100 Representative

Chua Loo LinChief Communications Officer

Mr Chua Loo Lin is Chief Communications Officer at the National University of Singapore (NUS) where he oversees university branding and communications, including media relations, reputation management, marketing communications, digital communications, VIP events and protocol, issues management, as well as crisis communications.

A seasoned communications specialist with over two decades of experience, Loo Lin started his career in the Singapore civil service in 1997, spending seven years in different roles at the Ministry of Communications and Information, Ministry of Law and Ministry of Finance, cutting his teeth on campaigns, publications, media relations, and research analysis. After serving his scholarship bond with the Singapore government, he joined the Singapore Management University and spent the next seven years building and elevating the profile of the university during its nascent years.

Taking a plunge into the private sector, Loo Lin then took on a role at HSBC Singapore where he managed banking and financial communications in areas ranging from consumer banking and insurance, private banking, and succession planning, to change management and organisational culture.

Before joining NUS, Loo Lin led destination communications at Resorts World Sentosa, navigating the adrenaline-charged world of roller coasters, Halloween Horror Nights, deep sea creatures, Michelin-starred chefs, food and wine festivals, and celebrity red carpet events.

Loo Lin graduated from NUS with a Bachelor of Laws, and holds a Postgraduate Diploma in Mass Communication from the Nanyang Technological University.

National University of Singapore

National University of Singapore (NUS) is a leading global university centred in Asia, founded in 1905 through the donation of $87,000 raised by the local community and with an initial enrolment of 23 students. Today, they are Singapore’s flagship university consistently ranked first in Asia and among the leading universities in the world.

The National University of Singapore has 3 campuses; Kent Ridge, Bukit Timah and Outram. With 13 undergraduate schools, 4 graduate schools and 30 university-level research institutes and centres, the university is renowned for its pioneering new models of innovation.

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NUS Follow 6,253 68,926

The National University of Singapore is Asia’s leading university with a global approach in education, research and service. (RT, links and likes ≠ endorsement)

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Founded by the communityfor the community

The National University of Singapore has built a global network of partner institutes in education and research, with collaboration promoting an exchange of ideas that can lead to high levels of research and groundbreaking innovation.

The university has 13 partnerships, 31 partners and 4 network associations globally.

The National University of Singapore Overseas College programme, which allows participating students to experience international and entrepreneurial exposure, has nine locations including Beijing, Israel, Lausanne, Munich, New York, Shanghai, Silicon Valley, Singapore and Stockholm.

Strategic Thrusts

P romote the NUS brand name internationally

R aise the global awareness of NUS students and staff

I dentify partnerships for a transformative global experience

D evelop international programmes for our students, staff and partners with the support of NUS Faculties/Schools and Departments

E ngage NUS faculty and staff to enhance processes and services that facilitate international activities on NUS’ campuses

Mission and vision

  • VISION: a leading global university shaping the future
  • MISSION: to educate, inspire and transform
  • VALUES: innovation, resilience excellence, respect, integrity

An integrated approach that brings together researchers from diverse fields

$758.12m

Research Funding Awarded

30

University-level Research Institutes and Centres

Consistently ranked as one of the top universities in Asia and the world, the National University of Singapore is internationally respected for its high-quality research in science, technology and the humanities – and, increasingly, at the interfaces between the areas.

The National University of Singapore published 8,341 papers in international journals during 2015, 814 projects were launched, and 687 projects completed.

Become a Member

The World 100 Reputation Network is a group of the best universities in the world, delivering research that enhances reputation and offering leaders the chance to develop their own careers on a global stage. Members benefit from events and study tours, training, monthly media monitoring, and unique reputation research to provide institutional advantage.

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