London

Toronto

Amsterdam

Singapore

Hong Kong

Tokyo

Sydney

Academy Schedule: APAC

DAY 1

Reputation Concepts & Strategy

Times shown below are UK times

Title

Time

Trainer(s)

Welcome and Introduction

0600 - 0630 BST

Mark Sudbury, The World 100

Reputation and the world-class university

0630 - 0645 BST

Mark Sudbury, The World 100

A strategic approach to planning reputation management

0645 - 0745 BST

Alan Ferns, Formerly The University of Manchester

Researching and developing a brand position

0800 - 0900 BST

Ovidia Lim-Rajaram, National University of Singapore

Stakeholder Engagement: Internal and External

0900 - 1000 BST

Ovidia Lim-Rajaram, National University of Singapore

DAY 2

Key Strategic Reputation Priorities

Times shown below are UK times

Title

Time

Trainer(s)

Mentoring

0600 -0700 BST

Mark Sudbury & Dr Ishan Cader, The World 100

Communicating research

0700 - 0745 BST

Mark Sudbury, The World 100 and Vicky Taylor-Plane, The University of Manchester

Rankings Strategies

0800 - 0900 BST

Duncan Ross, Times Higher Education

Resources & Structures

0900 - 1000 BST

Mark Sudbury, The World 100

DAY 3

Delivering the Reputation Strategy

Times shown below are UK times

Title

Time

Trainer(s)

Mentoring

0600 - 0700 BST

Mark Sudbury & Dr Ishan Cader, The World 100

Brand campaigns

0700 - 0745 BST

Tracy Chalk, The University of Newcastle

Crisis Communications

0800-0845 BST

Mark Sudbury, The World 100

Measurement & Evaluation

0845-0930 BST

Mark Sudbury & Dr Ishan Cader, The World 100

Overview

0930 - 0945 BST

Mark Sudbury, The World 100