2015 Sydney Conference Workshop: Going for Gold: Opportunities for Universities in Major Sporting Events
A co-hosted workshop on 'Going for Gold: Opportunities for Universities in Major Sporting Events' from the 2015 Sydney Conference.
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2015 Sydney Conference Presentation: The Beauty and the Beef of a Powerful Country Brand
A presentation from the 2015 Sydney Conference, looking at how DAAD was successful marketing Germany's higher education on a global scale
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2015 Sydney Conference Presentation: ‘Overcoming the Tyranny of Distance: Selling the Sydney brand overseas’.
A presentation from the 2015 Sydney Conference, looking at 'Overcoming the Tyranny of Distance: Selling the Sydney brand overseas'.
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2015 Sydney Conference Workshop: Demonstrating The Economic Value of The University To The City
A co-hostested workshop on 'Demonstrating The Economic Value of The University To The City' from the 2015 Sydney Conference.
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2015 Sydney Conference Workshop: Pursue Impossible: Capitalising on same time zone markets to reach large audiences
How Karen Carriero's strategy played an important role in enabling The University of Western Australia's new branding to capitalise on same time zone markets to reach large audiences
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2015 Sydney Conference Presentation: Acknowledgement of Country: 50th Anniversary of the 1965 Freedom Ride
'Acknowledgement of Country' presentation from the 2015 Sydney Conference, looking back at the history associated with the university, including Alumni Charles Perkins the 1965 Freedom Ride on its 50th anniversary
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2015 Sydney Conference Workshop: Creating the Story to Build the Campus: Making the Case for the Money and Building the Architectural Brand
A workshop on 'Changing places: The benefits and caveats of global partnerships' from the 2015 Sydney Conference.
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2015 Sydney Conference Workshop: Changing Places: The benefits and caveats of global partnerships
A workshop on 'Changing places: The benefits and caveats of global partnerships' from the 2015 Sydney Conference.
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