A challenging year for university reputation management

Geopolitical tensions and freedom of speech issues are testing universities the world over. To successfully manage their reputations, they must avoid getting distracted by all the noise, says Mark Sudbury

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FIVE TAKEAWAYS FROM THE MENA REPUTATION FORUM

The gathering of more than 100 leaders at Abu Dhabi University for the inaugural THE MENA Reputation Forum produced a day of debate and sharing, adding a particular Arab World flavour to the global discussion about higher education reputation.

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Reputation at the top table of university leadership webinar: Key themes

The World 100 shares the key themes from our Reputation and external relations at the top table of university leadership webinar

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Webinar: Measuring reputation in Higher Education

This webinar will explore some of the latest trends in the measurement of reputation, with World 100 member universities sharing their experiences.

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Five reasons to attend the Reputation Academy

The World 100 Reputation Academy is an intensive practical reputation training programme that has helped over 100 practitioners from universities around the world to develop an holistic understanding of university reputation. We’ve put together five of the key benefits of attending.

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Five ways to manage your university’s reputation

The World 100 was set up to help the world’s best universities improve and manage their reputations. As a result, we’ve accumulated years of knowledge on the key ways to do so and, although we can’t share them all, we’ve narrowed it down to five key areas that can help you see the biggest impact.

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Webinar: Reputation and External Relations at the Top Table of University Leadership

Our invitation-only interactive webinar brings together specialists in reputation management with tangible experience in getting these discussions happening at the most senior levels and how this can impact your whole reputation strategy.

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How can universities leverage their pandemic reputation boost?

In October 2022, Head of The World 100 Reputation Network, Mark Sudbury contributed to an article for Times Higher Education. The piece explored whether universities were able to achieve a reputational gain during the COVID-19 pandemic, primarily through related research. This topic was also the focus of The World 100 Reputation Network's research in 2020/2021, giving Mark a unique perspective within the discussion. 

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How do universities stand out? Emerging findings from the W100 research project

We explore some initial results from 2021/2021 World 100 research project from the first audience surveyed, global academics

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Commonwealth Games: A case study in higher education marketing

If you watched the 2022 commonwealth games, even if just for 15 minutes, you won’t have failed to notice the prominent marketing of a certain Midland-based university. World 100 member, The University of Birmingham, was front and centre of nearly every shot of the sporting action.

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What’s trending in reputation?

Head of World 100 Mark Sudbury discusses some of the trends in global higher education reputation emerging from discussions at recent conferences, helping to set the scene for our conference in October

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REF 2021: Performance, reputation & impact

This week saw the long-awaited publication of the Research Excellence Framework (REF) 2021 results, more than seven years since the last exercise (REF 2014). Undertaken by representative higher education funding bodies of the four nations of the UK, it the most comprehensive evaluation of the research impact of UK universities.

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