
W100 Representative
Heather DucoteSenior Director of Marketing and Brand Management
Heather Ducote is the Senior Director of Marketing and Brand Management at Virginia Tech (Virginia Polytechnic Institute and State University), with responsibility for marketing, brand creative, and licensing and trademarks. Bringing 19 years of experience in higher education and 30 years overall in marketing and communications, Heather’s work is focused on supporting the university’s institutional goals though brand standards, strategy, initiatives, and protection.

At Virginia Tech (Virginia Polytechnic Institute and State University), we’re reimagining how education and technology intersect. This approach transforms the ways we teach and learn, perform research, and engage with communities around the world.
The Latest from Virginia Tech (Virginia Polytechnic Institute and State University)
From fireworks to food prep, here's some practical advice for enjoying this week’s holiday. ⬇️
Four things to remember as you celebrate the Fourth of July
From fireworks to food preparation, Virginia Tech experts offer practical advice for enjoying this week’s holiday.
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Nearly 10,000 people go to the emergency room each year with fireworks-related injuries, according to the U.S. Consumer Product Safety Commission. A #VirginiaTech injury prevention expert weighs in on how to stay safe this holiday. 🎆
➡️ https://brnw.ch/21wTQVr
#VirginiaTech research, funded by the @NSF, is helping track how climate change is affecting high-elevation bird populations across Virginia and Tennessee. 🐦
.@FralinBiomed's Cancer Research Symposium brings together researchers united by a passion to understand cancer, improve treatments, and develop cures. 🧡
‘Every time we wait, we lose someone who might have made it’
For every careful step forward in cancer research, there is a patient waiting — a family holding its breath in...
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As sizzling temperatures hit much of the U.S., most keep their cool by blasting the A/C, posing the risk of extreme heat–related power outages.
Here are some tips for keeping the electricity on during in the summer, according to a #VirginiaTech expert. ⬇️
Keeping the air conditioning on in extreme heat: Virginia Tech expert shares tips
As temperatures soar, Saifur Rahman, Joseph Loring Professor in the Bradley Department of Electrical and Computer Engi...
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The #VirginiaTech Mid-Atlantic Aviation Partnership worked with government agencies and industry to operationalize uncrewed aircraft systems traffic management for the first time in the U.S.
Learn more ➡️ https://brnw.ch/21wTOto
#VirginiaTech researchers can detect the presence of spotted lanternfly by testing ants. Here's how. ⬇️
A surprising ally in the fight against the spotted lanternfly: Ants
Virginia Tech researchers can detect the presence of spotted lanternfly by testing ants who feed on the spotted la...
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The skies are getting smarter. ✈️
#VirginiaTech is leading an effort to research and develop low level routing and instrument flight procedures for the departure and arrival of advanced air mobility aircraft.
Future takes flight with new advanced air mobility program
The Virginia Advanced Air Mobility Smart Airspace Program is a university-led initiative to research and develop low ...
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Ranked 54th in university research in the United States
110+ undergraduate majors and 120+ master's and doctoral degree programs
Top 6 percent of universities in the nation for research expenditures
Ut Prosim - That I May Serve
Through research, teaching, and service, Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach in preparing scholars to be leaders and problem solvers. A comprehensive institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity.
Virginia Tech offers the widest range of degree choices in Virginia to more than 38,000 undergraduate, graduate, and professional students on all its campuses. With a main campus in Blacksburg, Virginia Tech has an education and research presence across Virginia and the greater Washington, D.C., metro area.
Virginia Tech is a leading global research institution – externally sponsored research grew by 13.4 percent during the last fiscal year – and boasts seven world-class research institutes. The university has invested in Research Frontiers, bringing together diverse expertise that transcends traditional discipline boundaries. In partnership with industry, government, and foundations, these focus areas address emerging challenges and opportunities that seek to improve the human condition and create a better world for all.
Driven by its motto, Ut Prosim (That I May Serve), Virginia Tech has a clear vision of how we can serve in our personal, professional, and civic pursuits. The university is committed to making its top-quality education accessible even as we push the boundaries of knowledge to make a difference in the world.
Mission and vision
- Inspired by our land-grant identity and guided by our motto, Ut Prosim (That I May Serve), Virginia Tech is an inclusive community of knowledge, discovery, and creativity dedicated to improving the quality of life and the human condition within the Commonwealth of Virginia and throughout the world.
- Virginia Tech has a 2,600-acre main campus in Blacksburg, Virginia; a significant presence across the commonwealth, including the Innovation Campus in Northern Virginia, the Health Sciences and Technology Campus in Roanoke, and sites in Newport News and Richmond; educational and research facilities across the state; a study-abroad site in Switzerland; and a 1,800-acre agriculture research farm near the main campus. The campus proper is located in the New River Valley and is 38 miles southwest of Roanoke.
4000+ faculty researchers
38,000
students on and off the main campus
5%
increase in applicants identified as first-generation college students
With locations in Blacksburg and Roanoke, Virginia, and the Washington D.C. metro area including the Innovation Campus, Virginia Tech’s research enterprise encompasses over $650 million in annual research expenditures.
Nine colleges and seven research institutes contribute to Virginia Tech’s robust research and innovation ecosystem, with interdisciplinary research capabilities and accomplishments spanning the fields of science, engineering, medicine, social sciences, the arts, and humanities.
The Office of Research and Innovation provides services and support that help faculty, staff, and students to plan, perform, and commercialize groundbreaking research.
Become a Member
The World 100 Reputation Network is a group of the best universities in the world, delivering research that enhances reputation and offering leaders the chance to develop their own careers on a global stage. Members benefit from events and study tours, training, monthly media monitoring, and unique reputation research to provide institutional advantage.